I was walking around the smaller booths later, small start-up companies, and small to mid size organizations, when I noticed the diamond in the rough, and I found one. A gentleman was there with the most peculiar of devices, a machine that would scan your face, or you would pick a design, a girl or woman would put her fingers in the machine, and within minutes they would have a professional looking application of colors on their nails. The professional working the machine would then apply a nail hardness overlay, and the nails would last similar to a professional, by hand application, at least way beyond the amateur application.
I was just at three sweet sixteen, and wedding showcases on the east cost, where vendors from around the region would all bring in their most glamorous showcase wares and all of the woman, men, and girls would be able to see what treasures they may add to their party to make the ultimate occasion, hip, posh, stylish, and/or a fun, memorable time. The booths ranged from a machine that you would step in to take your picture with your companions, cotton candy and popcorn machines, virtual reality rides, food as far as the eye can see, you name it, there was a ware to keep every girl teenager engaged in their sweet sixteen event, I was in awe, and also nervous for my own big event, and the wide wares I would need to lease, and felt my bank account shrink as I continued to look. Although the smile on my daughter’s face was priceless, which took the pain of the expense sting away a bit.
However, what I did not see, was this nail style machine, and I am bewildered why. It seems that you would have two or three of these machines at any sweet sixteen, but there was not a single one to be found. I would imagine the girls would be lined up to select their amazing designs, and this magic would permeate the room. I could imagine that this machine might be able to also have alternating colors and patterns per finger, like I see my two daughters at home sporting constantly. I looked into the pricing of the machine, they were priced to move, but not too inexpensive that one would question the quality and validity of the concept, so again, I cannot figure out why this diamond in the rough would absolutely not move, but would attract many girls and women to the booth for samples. Even the refill cartridges priced at approximately 59 USD serves up one thousand SETS of nails, 10 fingers times one thousand for 59 dollars, and even lease the machine for 199 USD per month, if you don’t want to shell out the cash up front. The only negative, an authentic nail stylists nightmare, another job bytes the dust. I would appreciate your color commentary on why you think this machine is not at every sweet sixteen across the country. Apparently, last year he won best concept award, and had one prototype, and this year he is ready to move these machines en mass.
Admiringly, Tatznailz has a low key web presence, and seems like they are putting all their eggs in product design, and momentum on trying to move these devices. I would point to two key bits of advice, upgrade your web presence, and advertise. Apparently they have the exclusive rights to distribute, but are not the manufacturers. They might be the best kept secret for a reason. Best success to them. The gentlemen and owner who ran the show was very enthusiastic about his product, and I urge business development teams, as well as potential national sales representatives to reach out to them.
I hope this was not a fad, and is ‘so last year’, that the pace of enthusiasm for the product outpaced their ability to produce at the time of introduction last year, and finally when they are now ready to sell, the fad and enthusiasm has faded. I can see these devices should have been a fixture at the two grand events I went to which were north east regional events , and displayed all the opportunities a girl or woman would want for their grand affairs.