Tag Archives: Music Industry

Entertainment, Mobility, Music, Technology

Upbeat Music Sales Increases with Innovation & Cross Selling

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History Shadows an Upbeat Music Sales Forecast – NYTimes.com.

There is even more to come.  It would be great if we would see more integration of Music Streaming Shops with Music magazines for example.  I use Amazon MP3 on my Samsung S3, and the store is fairly decent, but I would like to click on an artist in the store, and not only see what they have for sale, but am able to see more, such as:

  • when and where are there next concerts, and partner or become a ticket retailer and sell tickets to that concert
  • allow the user to see an array of recent articles from music periodicals, and based on the business model of the periodical allow the user to read the first 10 articles for free, but after that they need to subscribe to that periodicals music news, or have a collective fee, and disperse the margin for the collating of the music news
  • This can happen on the current phones, phablets, or tablets, and you may see a lot more cross pollination of ‘music sales’ as an industry as a whole, which will allow this particular sector to grow.
  • Hey, even partner with Ebay, if a certain artist has put up their guitar for auction, for charity or otherwise, auction tickets, backstage passes, or more.

The list seems endless.

Advertising, Business, Entertainment, Music, Technology

Digital Media Platforms: BI Competitive Edge for Businesses & Consumers

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This post applies to any digital media platform that distributes news articles, books, music, movies, and more.

As I was looking online at a New York Times article, when I scrolled to the bottom of the screen, a popup appeared and told me I had 9 of 10 free articles left for the month, and I thought that was brilliant.  As digital media becomes more competitive, and the content on the platform varies, regardless if it’s the pay as you go model; trial, with unlimited after trial;  or free until max per month or week as the lure; all companies need to allow their clients or potential clients to see how they are using the digital media platform’s products.

As an example, I would like to see what percentage of Technology articles I am viewing per day, week, or month verses Business articles for a certain periodical, and then I can make an informed decision regarding which periodicals I choose to subscribe to for business and also for Technology.  Maybe digital media companies will evolve to have mixed business models, such as, pay per consumption option for all articles after free until max, then for select sections, such as Business or Technology, they may offer unlimited option for the Business, and eventually even a particular editor of Op-Ed pieces.  It could be a price that is significantly less then getting the whole periodical, but at least you are able to attract consumers that have been less willing to go for the full paper, and don’t want the hassle of a pay per go, or monthly chargeback per use model.

If I want to choose a magazine for photography, and I am into archeology from a specific region, as a perspective buyer, I might want to know from the publisher’s entire content, and not just what I have read, a drill down pie chart of subject matters for all photos, and then after I selected Archeology, what percentage of those articles are from a particular region, a subject, and then a photographer.  This is also a powerful business intelligence tool for existing consumers, and may give you a competitive edge.  Also, alliances, that are able to partner for other content, index, and transform that content, say using NewsML–G2, and then perform sharing margin and chargeback.  The lure to their portal would be the driver for the competition as well as the vast of content, and partnerships.

A Note for Advertisers

There are other forms of Business Intelligence for your digital medial consumption that can be offered, such as indexed content, text, images, and video.  You can not only capture image descriptions, and objects within a video to be indexed, which can be used for advertisers to see what the demographics of consumers are watching videos with the most  sneakers, or smartphones, and descriptions that may include dancing clowns.  This may assist the small to mid side startup digital advertiser to understand the consumers in their target markets, and abstract the data.

Entertainment, Music, Technology

The King’s Clothes: He’s Naked, and So is the Artist!

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In an article I read in the New York Times this morning, Streaming Shakes Up Music Industry’s Model for Royalties: As Music Streaming Grows, Royalties Slow to a Trickle, it’s not hard to see what needs to be done to help the starving artist into extinction, and the phat artist get a bit leaner.  Lawsuits?  No! Artists are biting into this hook line and sinker.  I think the really shocking bit that no one ever really wants to say because of the huge artists  which take in a lot more than other artists, is for similar reasons we don’t show the salaries of our fellow employees.  However, in some cases consumers do seem to gasp and rally around the starving employee’s or artists, in this case, when there is such a stark contrast in the earnings, such as in a developing nation, consumers seem to rally the troops.  Also, the Hollywood Industry seems to be OK with releasing the extravagant earnings of some of the top making actors and actresses.  If the Music Industry Association were to try to rally the troops to make an API (Application Interface) a requirement, and allow third parties to pull amounts of net royalties dynamically, or whenever those amounts are committed, as well as based upon each artist opting in or out, i.e. if artist, opts-out, they must be doing well might be the assumption, that transparency may shame the consumer into going in another direction with their music purchasing style.  If I can go to a Blog, and view a dashboard that shows the net royalties of any artist, and has a N/A for which artists have opted out, and you can see those tallies slowly rise, or static based on the committed time to book the royalties, music lovers may empathize with the artist.

A second, and parallel approach, is to just peel back Spotify, and look at the functionality, see what the consumer is getting beyond the streaming model, and offer it up similarity using a more artist,  consumer, distributor amenable cost model.  Don’t tell me it is all just the streaming aspect that attracts the customer, because it is certainly not.  Looking at the application, and how people interact with it I spot a few features off the back that are alluring.

Advertising, Business, Entertainment, Technology

CES Highlights: Artist? Buy My Card. NFC Business Card Storage for Music, Movies

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Here is an Entertainment Industry Game Changer from Art, Books, Music, and Movies

At the show, I was talking to someone about a concept car coming out of Korea, and I happen to hear about this interesting Near Field Communications (NFC) Music Card that not only can store a song, or album of music, but if you use it to touch your Samsung S3 phone, for example, you will be able to transfer and play the music.  The concept car was about music, and happen to have an NFC on the dashboard.  The person demonstrated the business card which contained a music note, and the demonstrator told me they were popular in Korea, wild.  So from there, it should be practical to potentially store movies, and I couldn’t afford to get a Blu-ray player anyway, oh well.  I still am bummed.

Here are a few scenarios:

  • I am an artist, and I want to give you a demo of my art, music, or movies, so I had the art gallery dealer, music or movie distributor my card.
  • If these cards are so inexpensive, I don’t need the overhead (headcount, warehouse, production of the expensive medium such as a DVD or Blue-ray disk).  Presto, I just use a customized printer, cost effective, I am sure, to print out my own cards that are filled with my art, music or movies.  More jobs out the window, so where is Steve Jobs when you need him?  At least he was a job creator for retail, and an entire society driven to produce a product, the world got together and did something, wow, who would have thought people would work toward a common goal.
Entertainment NFC Card
Entertainment NFC Card

This is a close up of the card, that can fit in my credit card holder.

Yeah, that’s it for me from the show.  I could go into a whole host of other technology applications, but, I just won’t. All the best from Las Vegas at the CES International show.  Just like Lenka, “Enjoy” The Show…