Tag Archives: Manufacturer

Maison Reserve & Co. launches the world’s first cryptocurrency tethered to the supply and demand of consumer products

Maison Reserve & Co. launches cryptocurrency tied to the supply and demand of their manufactured consumer products. A huge twist on “Cash Back”, where consumers are “gifted” cryptocurrency as their rewards. Flexible / wider margins exist on the wholesale of manufactured goods, and “white label” consumer retail brands. The wider the margins, the more loyalty incentive can be passed onto the customer in the form of % of the purchase, and the rewards in the form of cryptocurrency.

Maison Reserve manufactures products consumers regularly buy such as deodorant, lotion, or shampoo. They then sell their products at competitive market prices and give the customer 50-75% cashback in form of Maison Reserve crypto (MRSV) which can be swapped for USD, BTC, ETH, or used for buying more products on the Maison Reserve & Co. website and partner sites.

Significant opportunity for big-box retail companies, such as Costco with “white label” brands/products. The new business model provides “Cash Back” for purchases in the form of cryptocurrency, % of the retail purchase.

Even the logo is genius. “Made with …”

Made With

Click here for the press release.

Near Field Communications & WiFi Lure B&M Window Shoppers

I read articles today about free Brick and Mortar in store WiFi to utilize tech to enhance in store experiences. Another article I read about Nike embedding tech to enhance their products echos manufacturers might want to continue to pursue embedding chips, such as Near Field Communications (NFC) in conjunction with in store WiFi to offer both programmable manufacturer rebates as well as in store sale offers turning window shoppers into sales.  WiFi  would not just entice the prospective shopper, but also provides manufacturers with the ability to update rebate offers as seasons and styles are shifted to help move stock.  A win for the consumer, manufacturer, and retailer.