Tag Archives: AR

Bose AR, Audio Augmented Reality – Use Cases

I’ve been enamored with Bose products for well over a decade. However,  we’ve seen quality brands enter the hi-fidelity audio market over that time.  Beyond quality design in their classic audio products, can Bose Augmented Reality (Bose AR) be the market differentiator?

Bose: Using a Bose-AR-equipped wearable, a smartphone, and an app-enabled with Bose AR, the new platform lets you hear what you see.

It sounds like Bose may come up with an initial design, sunglasses, but turn to 3rd party hardware manufacturers of all sorts to integrate Bose AR into other wearable products.

Bose Augmented Reality isn’t just about audio. The devices will use sensors to track head motions for gesture controls and work with GPS from a paired smartphone to track location.  The company also aspires to combine visual information with the Bose AR platform.

Bose AR Use Cases

  • Bose Augmented Reality device reenact historical events or speeches from landmarks and statues as you visit them.
  • The Bose and NFL partnership could be leveraged to get these AR units into the football player’s helmets.  Audio queues from the on-field lead, quarterback, and dynamically replayed/relayed at the appropriate time of required action by the receiver.
  • Audio directions to your gate when your GPS detects that you’ve arrived at the airport, or any other destination from your calendar.  Audio queues would be richer the more inclusive you are to the access to Calendars, To Do lists, etc.
  • Combine visual information with the Bose AR platform, too, so you could hear a translation of a sign you’re looking at.
  • Hear the history of a painting in a museum.

Time until it’s in consumer’s hands?  TBD.  Bose objective is to have the developer kit, including a pair of glasses, available later this year.

When I was on vacation in Athens, Greece, I created a post which had Greek actors running tours in their ancient, native garb.  The Bose AR could be a complementary offering to the tour, which includes live, greek local actors portraying out scenes in ancient ruins.  Record the scenes, and interact with them while walking through the Greek ruins in your Bose AR (Augmented Reality) glasses.

Greece, Prosperity, and Taxes: The World Will Come See You in AR

Please take a moment to prioritize the use cases, or add your own.

Takeaway

I’m a cheerleader for Bose, among several others in this space, but I question a Bose AR headset that produces a high fidelity sound. Most of the use cases listed should be able to “get along OK” with an average quality sound.  Maybe high definition AR games with a high level of realism might benefit from the high-quality sound. However, their site reads like Bose is positioning themselves as a component to be integrated into other AR headsets, i.e. “Bose-AR-equipped wearable

How Microsoft Gets Back into Mainstream Popularity

The HoloLens may propel Microsoft back to the ‘Cool’ kid on the block.    The HoloLens has the potential to “fly off the shelves” in tandem to Windows 10.

Ever since I saw the movie Blue Thunder, I wanted my own Heads-up display (HUD).   Here are a few suggestions for implementation:

Must Have’s

  • ‘Priced to sell’:   Even if the cost of the hardware is reduced to a thin the margin, that may or may not be enough.   From day one, these “Windows into Windows” must be viewed as essential to the ‘enhanced’ OS package, like ‘Windows 10 Home Media’.
  • Microsoft, Enable Channel Sales (DELL, HP) to offer Microsoft Windows 10 and HoloLens ‘Media’ package deals, together both the OS and the HoloLens are offered at a reduced price.
  • The HoloLens and Windows 10 User Interface (UI) significantly enhances how the consumer interacts with Operating Systems.
  • [Channel] Sales may offer bundled HoloLens / Windows 10 applications, e.g. Minecraft;
  • Analyze / prioritize top 10 (N)  opportunities for application development, and produce internally, and/or with partners.
    • Partners may range from software vendors to accredited training programs, e.g. flight school XYZ
  • Intuitive  and feature rich developer APIs:
    • Provide the HoloLens developer a software ‘Simulator’
    • Products with source code examples
    • Quick path from development to market: Lean application vetting process; including the vetting of app developers.
  • Education levels 6 to 12 and beyond can benefit, segmented by: the sciences (e.g. Chemistry, Microbiology, Physics);  Trade Schools such as Automotive and HVAC;
    • Colleges and Universities may be early adopters, and expand their Massive open online courses to including remote participation, e.g. medicine
  • Applying for an ‘operator license’?  HoloLens, accompanied with a licensed operator,  allows users to wear the HoloLens, and follow a step by step, interactive tutorial within the vehicle, e.g. Car, Boat, Helicopter, Truck, Airplane, etc.

Click here:  comprehensive list of Augmented Reality (AR) apps.

Interesting articles on Microsoft’s Hololens:

Microsoft dives deeper into HoloLens details: ‘Holographic processor’ role revealed

Microsoft leaps into 3D computing with Windows Holographic and HoloLens

Hands-on with Microsoft’s HoloLens: The 3D augmented reality future is now

 

Microsoft HoloLens

 

Greece, Prosperity, and Taxes: The World Will Come See You in AR

High Unemployment,  Influx of Foreigners, and Tourism

I am on vacation in Athens, Greece.  Every food bill I received, and gifts from shops had a 25% tax rate which, the people explained to me ‘nicely’, goes to the government.  It seems that people are very odds with the huge unemployment, high taxes, and forcing illegal immigrants out of the country.  I got all of this from the nice people.  There were others who seemed bitter and standoffish, visible disdain of anyone not from Greece, from the Turks, Pakistanis, all the way to the Jews. Extremely xenophobic, and this is the birthplace and cradle of logic, and helped with the maturation of the Western civilization?!  From their perspective, I surmise, the local Greeks have to yield to the ‘foreigners’ because they do, in fact, gather a large sum from tourism, and the other aspect, or perspective, they must also loathe having to yield jobs, even their own profession, to foreigners.  I spoke to a Greek man, taxi driver, by trade, was a bartender and had a degree in hotel, restaurant, and management.  In the states, he worked as a bartender, but his home was Greece, his parents Greek, but he said it was a tough market to get a job for hotels.  Now this man had been out of Greece for a while, worked in the U.S., and had a US foreigner accent.  Bartending to a Cab Driver was a natural transition, and truth be told, he could probably go to the United States and make more money verse the cost of living than he had in Greece, and as well, perform his occupation of choice.   I asked him why he stayed, and he said Greece was his home, and he loved it there.

Is it live, or is it Memorex?  AR and Actors

So, while perusing through all of the ruins, looking at the sites, watching the tour groups, and the tour guides explaining these empty ruins, I pondered, wouldn’t it be amazing to see the people of ancient times dressed in their clothing of the times, interacting with each other through the ruins as though the tourists were not even there.  In effect, acting out scenes that perhaps took place thousands of years ago, echoes of the past.  I thought why wouldn’t for starters, the government pay the people of the Arts and Sciences to go through scenes, such as basic interactions with a Librarian, studying in one corner, ignoring the world, and just reading and thinking, and in another corner of this library, there might be a quiet debate going on, in Greek of course, and through a translation application, any foreigner could hear their native language the interactions.  It could be ancient commoners, to known ancient people of the past acting out scenes like echoes of the past, while tours just come up close and personal, pass by, even wave their hand in front of an actors hand, and he continues to act as if the tourists were not even there.

These narratives/scenes could be recorded, and played out through Augmented Reality glasses, and/or live actors.

As this plan develops, I thought it would inspire not only the locals in their own rich culture, but, tourists to bathe in this once, pinnacle of civilization.  I went to Greece in the “off-season”, but the streets were still not empty. The shops and restaurants had guests, but as one local restaurant family business owner said, and I am paraphrasing, it’s a tough job in the off season trying to attract people into his restaurant, which had excellent food, by the way.

Government Representation Partakes as a Sign of Solidarity

The plan develops further in my mind as I sit in the runes of an ancient Greek library, it would be inspiring for the people of the nation to see guest appearances of their local representatives of government to see the government officials also taking part in these acting events.  The founding fathers of the United States of America weren’t career politicians, they were agriculture, farmers, the fifth president of the United States, James Monroe, his father Spence Monroe was a moderately prosperous planter who also practiced carpentry.  People of Greece suspect their governments of terrible things, such as corruption, especially when they aren’t visible to the people constantly.  Appearing along side the people of their country as commoners of a great society with a world of fascination and myths surrounding it, is like fodder for actors and play writes.

Greek people in universities,  the Arts and Sciences, may debate some elementary topics in the sciences in public forum, and if the professors and students of universities dressed in ancient traditional Greek garb, I think it would be amazing to add them into the ‘scene’ so to speak.

Tourism for Greece

Tourism in Greece has been a key element of the economic activity in the country and is one of the country’s most important sectors. Greece has been a major tourist destination and attraction in Europe since antiquity, for its rich culture and history.  Greece attracted 26.5 million visitors in 2015 and 30 million visitors in 2016, making Greece one of the most visited countries in Europe and the world, and contributing 18% to the nation’s Gross Domestic Product.

The Final Act – Broadway and Universities

These live productions can go on year-round in cooperation with global exchange student university programs, of the finest caliber.  This forum may attract global play writes of note, not just of University, but of the major, well-respected avenues of theater, such as Broadway, and the motion picture actors turning to the theater might want to give ‘this avenue’ a try first, as a sampling.

Revenues from the University exchange programs, revenues from play writes actually paying royalties to use the archaeological sites, as well as more jobs, for cultural supervisors to oversee these programs, as well, as jobs for my taxi driver, because the once birth of logic will again become the maturation place of Education, the Arts, and Culture, as well as all the other good stuff that comes with it, such as revenue and jobs to help support this boom people going to Greece.  Oh, sorry, my taxi driver might want to go back to bartending and serve drinks to those university professors, students, and still, have to deal with those pesky tourists. 🙂   To those students around the world, don’t be surprised if your waitlisted here too!