Streaming companies enable any digital entertainment producer to use branded, customized “copy” of the streaming platform to reach their audience, and potentially growth, exposure into new markets.
- Direct competition with Google’s YouTube.
- Microsoft to stretch SharePoint’s abilities re: video streaming, Video on Demand, and Broadcast Live, as well as it’s user licensing model, it could be another tool for entrepreneurs to offer any content creator a “Digital Entertainment Portal”.
Any content provider of digital media entertainment:
- Broadcast Television Channels – e.g. CBS, NBC, SyFy
- Independent digital media producers, e.g. currently using channels to reach a large audience, e.g. YouTube
The streaming company can create a portal wizard to buildcopy a streaming portal template. The digital media producer uses web app widgets, similar to Microsoft SharePoint sites, to customize their portal to their digital media video / assets. The Streaming “Portal” provider, as part of their service, handles the monetary transactions for customer subscriptions, or other business models supported. In addition, the bandwidth load from streaming would be handled by the Streaming “Portal Provider”, a major benefit, leveraging the companies’ Content Delivery Network (CDN).
Anyone could apply for a partnership with the streaming company, and once approved, may use the tools provided by the streaming partner to spawn a new platform site around the customer / producer’s content.
This new revenue stream of streaming companies platforms, such as Netflix and Amazon Instant, may be vastly multiplied using a “Partner Portal” model.